Top Brass Distributor Program: A Partnership for Success


The Harris Products Group, a Lincoln Electric company, is dedicated to supplying distribution partners with quality products and the support they need to succeed. Distributors who want to grow their sales should seriously consider joining Harris’ Top Brass Program.

In addition to the robust support that Harris Products Group provides all of its distribution partners, those who demonstrate a high level of commitment to stocking, marketing and selling Harris products receive premium benefits and opportunities. This two-way commitment is the foundation of the Top Brass Program partnership and its many avenues for growth and success.

There are big rewards associated with the Top Brass Program. Participants in the three-level program receive lucrative pricing, dedicated sales support, aggressive rebates, impactful merchandising and a 24-48 hour delivery on most products.

Haun Welding Supply, Inc., was one of the first distributors to sign up for the program. “Harris makes superior products and has a particularly outstanding sales team that works with us in the field,” said Michael Storie, V.P. of Sales for Haun. “They put offers together for distribution that are competitive and help move products off the shelf. As a member of the Top Brass Program, we are selling more outfits than ever before.”

John Bone of Vern Lewis Welding Supply Company appreciates that the Top Brass Program is based on individual commitment and accomplishments, and not against peer performance. “Our rebate program is based on how we perform. We're pretty much in charge of our destiny,” said Bone. “The program provides quarterly reviews, so we can track results, make adjustments and refocus on areas to maximize our end-of-year rebates.”

Since Harris is the only company that manufactures both consumables and equipment in the industry, distributors have a single-source supplier for U.S.-manufactured brazing and soldering regulators, welding alloys, torches and other consumables and equipment.

Top Brass also supports distributor sales efforts with dedicated experts who assist with questions and demonstrations, and merchandising that includes showroom fixtures, attractive displays and other options that are educational and persuasive.

“The in-store displays are better than we have ever had, and have helped us to make sales with walk-in customers,” says Bone. “They are professional presentations that have definitely increased impulse buys.”

Looking for more success? No matter the size of your operation, you’ve got nothing to lose and everything to gain by participating the Top Brass program. Give us a call and let’s chat: 1.800.733.4043 or email

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